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词汇 slogan
词根词缀
Online Etymology Dictionary

slogan
n.
1670s, earlier slogorne (1510s), "battle cry," from Gaelic sluagh-ghairm "battle cry used by Scottish Highland or Irish clans," from sluagh "army, host, slew," from Celtic and Balto-Slavic *slough- "help, service." Second element is gairm "a cry" (see garrulous). Metaphoric sense of "distinctive word or phrase used by a political or other group" is first attested 1704.
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